Sally Steele
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Sally Steele

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ABOUT SALLY & STYLE

Sally Steele has been a Sustainable Style Advocate since childhood, with strong memories of her mother being by far the most stylish person at the hockey sidelines, dressed in reworked or preowned designer pieces from charity shops.  


A mantra was always  "Curate don't Consume" and from an early age, she was taught that the stories you make and the memories you have in the clothes are more important than how much it cost or the designer label.  For Sally, Style is being yourself on purpose. 


When she gave up her Film & TV business & moved north to Brisbane, pregnant and jobless  with a toddler to care for ailing parents, she reinvented her career, branding herself "STEELEMyStyle" - a mobile Personal Stylist, Life Coach and Sustainable Style Consultant to help others learn that "Style is an Inside Job". 


When her father died in 2016, Sally realised that her bold Personal Style allowed her to express a piece of herself and anchored her during sad, turbulent times and she created the #RealStreetStyle  #SpotMyStyle online IG community to support others with combined 250k posts to date.  During this time, Sally's online presence grew and she began to work with brands providing  fashion styling, brand strategy, content creation and creative production.


In 2019, with over 4000 women styled, Sally realised that for many the lack of self love had developed into overconsumption and so she decided to write a book about Mindset & Sustainable Style. By helping others "Ditch the Inner Bitch" she could teach them how to "Dare More, Care Less". Self-published the book was a hot seller and after a successful Australia and NZ book and speaking tour, Sally was heading to UK on her book tour in March 2020 when Covid hit. After the inevitable pivot, Sally started doing personal development workshops for teens, women and DV Survivors and has gifted over 300 books and free mindste and styling workshops to DV survivors since then.  In 2023 Sally came on board as an Ambassador for Beyond DV in partnership with Brisbane Fashion Festival for "Dress to Express Day',  a day to celebrate fashion freedom & walk in solidarity to honour DV survivors in their journey and has been involved as a speaker, panel interviewer and fashion show curator and presenter with TAFE QLD ANU students and DV survivors. 



Work with Sally

Sally has opened her STEELEMyStyle books again to personal clients & brands looking for authentic style guidance & content creation strategies. 

Let's chat

PERSONAL STYLE CONSULTAnCY SERVICES

1. Personal Shopping

1. Personal Shopping

1. Personal Shopping

 Sally has made personal shopping an art form for men and women of all shape, ages & backgrounds. 


She can meet you instore, shop for you or devise a package including  online & instore for what you need. 


Add a Zoom consult $150 /hr to include existing wardrobe. 


Limited Availability

2 hr minimum $680

3hrs $995

(incl GST, travel, Free Book)

Learn More

2. Wardrobe Consult

1. Personal Shopping

1. Personal Shopping

Sally is passionate about sustainable wardrobes and minimising overconsumption


Sally will email a questionnaire, then come to your home, cull  & create outfits based on what you own. 


Limited Availability

Packages from 3 hrs $995 


Additional hours charged at $250/hr

(incl GST, travel, Free Book & photos) 

Get in touch

3. Wardrobe Curation

1. Personal Shopping

3. Wardrobe Curation

Sally has a wealth of experience creating statement sustainable wardrobes for thousands of men and women. 


Sally will do a Zoom consult, come to your home, cull & create outfits based on what you own, create a style plan for you moving forward. Then go shopping - instore, online or a mix of both. 


Limited Availability

Packages from  $1800

Add

Sally has a wealth of experience creating statement sustainable wardrobes for thousands of men and women. 


Sally will do a Zoom consult, come to your home, cull & create outfits based on what you own, create a style plan for you moving forward. Then go shopping - instore, online or a mix of both. 


Limited Availability

Packages from  $1800

Additional hours charged at $250/hr

(incl GST, travel, Free Book & Style Report)

Lock in your session

MORE WAYS TO Work With Sally

Fashion Event Strategy

Fashion Event Strategy

Fashion Event Strategy

Sally is passionate about wider social impact from fashion events, e.g Beyond DV's "dress to Express Day" in partnership with Brisbane Fashion Festival. 

Style & Fashion Events

Fashion Event Strategy

Fashion Event Strategy

Sally has a wealth of experience hosting, presenting public events, workshops and curating runways for clients including Brisbane City Council. 

Corporate Events

Fashion Event Strategy

Corporate Events

Sally has been invited to inspire  and entertain teams incl.  Harcourts AUS & NZ, MC Saatchi, Nova & Next Hotels.  

Contact Sally Now

Buy the Book

Dare More, Care Less

$25.00

($9.95 shipping)

Pay with PayPal or a debit/credit card


Let's Talk

Brands Sally HAS WORKED WITH

PRESS

SYDNEY MORNING HERALD

CLAIMING YOUR CONFIDENCE PODCAST

CLAIMING YOUR CONFIDENCE PODCAST

COVER BANNER - Meet the FRow at Brisbane Fashion Festival - The Activist. 

“The festival shows that fashion is a restorative tool that helps people reclaim space. Fashion coercive control is an early red flag of DV. Someone controlling what you wear is a warning.

“It’s why I’m an Ambassador for Dress to Express Day  for victims of DV. 

CLAIMING YOUR CONFIDENCE PODCAST

CLAIMING YOUR CONFIDENCE PODCAST

CLAIMING YOUR CONFIDENCE PODCAST

PODCAST GUEST with Katrina Blowers - If Sally Steele was an exotic bird she’d be a super stylish, bright pink flamingo 


 She’s helped thousands of women around the world do exactly that by ditching their inner bitch and becoming their own cheerleaders. 




BRISBANE NEWS

CLAIMING YOUR CONFIDENCE PODCAST

BRISBANE NEWS

COVER STORY - ‘Stop shopping your pain away’: Stylist wages war on fast fashionThis Brisbane style guru and author is fed up with social media influencers and women chasing happiness through designer clothes and accessories. She says it’s time we all “ditch the inner bitch”.

Show More

What DV SURVIVORS say ABOUT WORKSHOPS

Contact Sally

Strategy - Impact - Storytelling - Speaker - Author 

Sally Steele

Brisbane, Queensland, Australia

Email: Sally@SallySteele.com.au Mobile + 61 418 642 557

Get in touch

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